Case studies and fundraising materials to help you reach your goals
The Alliance of the American Dental Association is a national organization of dental spouses who support their life partners’ profession with community-education and legislative initiatives. AADA launched an outreach program called Senior Smiles, targeting the dental health of older adults. B Plus C Communications created the campaign logo, along with a brochure designed to fit … More…
In Indiana’s Decatur County, the Greensburg area serves as a focus of travel and tourism. The 501(c)(6) non-profit Decatur County Visitors and Recreation Commission needed a headquarters location with enough programming space, parking, and public amenities to provide space for its own functions and as a home for other, smaller non-profits. A $1.5 million capital … More…
At the same time that Indiana educational trends pointed to rising high school dropout rates, many Hoosier college students who wanted to pursue teaching careers sought other opportunities because of the widening gap between teacher pay and the compensation in other professions. The Congressional Choice for Educational Excellence scholarship program was designed to help would-be … More…
The City of Indianapolis committed $19.6 million to a project targeting one of its major east/west arteries, 38th Street, originally dubbed Maple Road. Once a residential corridor, later also a site for small commercial districts that served burgeoning northern suburbs, 38th Street evolved into a conduit across the city rather than a destination in itself. … More…
The Indiana Dental Association represents the professional interests of the overwhelming majority of the state’s dentists. Its Annual Session presents continuing education, along with social events, in a hotel or resort venue. Although recent Annual Session marketing efforts haven’t used direct mail, B Plus C Communications has created an abundance of materials designed to connect … More…
In Indianapolis, Indiana, the percentages of stray and surrendered animals euthanized at the city’s two animal shelters vastly exceeded comparable statistics in smaller metropolitan areas and even entire small states. Animal overpopulation contributes materially to euthanasia rates when unspayed and unneutered cats and dogs breed, and their litters become strays. The Indiana Companion Animal Network … More…
Founded in 1863 as a not-for-profit institution, the third-largest non-governmental cemetery in the United States occupies 555 acres in the heart of Indianapolis, Indiana. Crown Hill Cemetery relies on its not-for-profit Heritage Foundation to fund the preservation and restoration of the historic treasures on its grounds. The Heritage Foundation calls on B Plus C Communications … More…
Indiana/World Skating Academy offers a place to learn and have fun, and provides elite coaching for world-class ice-skating competitors from around the work and family togetherness for local residents. Since it opened its doors in 1987, I/WSA has nurtured talent, added ongoing revenue to the City of Indianapolis, and donated ice time to other community … More…
This animal shelter planned a large annual spay/neuter and microchipping event to help control pet overpopulation and reunite lost pets with their guardians. Campaign messages included the bleak statistics surrounding these animal-welfare challenges. Out-of-home messaging used bus tail boards (miniature billboards that appear on the backs of urban transit vehicles). Because these boards offer high … More…
Many not-for-profit organizations, especially those that provide vital social services to otherwise under-served populations, stand or fall on their infrastructure’s ability to support their programming. When Boone County Senior Services outgrew its longtime headquarters in Lebanon, Indiana, its not-for-profit foundation embarked on a capital campaign aimed at raising the $2,000,000 necessary to build a new … More…