Case studies and fundraising materials to help you reach your goals
A publishing executive who attended the 1963 March on Washington was moved by Rev. Dr. Martin Luther King Jr.’s “I Have a Dream” speech to create an organization designed to increase the representation of people of color in influential positions within American corporations. He established INROADS as a non-profit network of locally incorporated non-profits serving … More…
The Indiana Dental Association’s Annual Session brings together practitioners from around the state for continuing education and social events. When the Association used a thematic tag line (“Beyond Tomorrow, Beyond Ourselves”) to tie together one year’s activities, B Plus C Communications created a signature image for use on printed pieces that signed up exhibitors, registered … More…
On Your Level Youth Project uses broadcast media, online resources, and face-to-face interactions to encourage teens to explore and accept diversity, communicate honestly and openly, and seek out productive life paths as they forge their way into adulthood. The project is the brainchild of a teacher, media personality, and spoken word artist named Blair Karsch, … More…
The membership of the Indiana Dental Association includes approximately 80% of the state’s practitioners. The IDA’s Annual Session provides continuing education opportunities and social events in a gathering typically hosted in Indianapolis or in French Lick, Indiana. The Registration Brochure provides prospective attendees with information about educational seminars, association business meetings, and more aspects of … More…
This product photograph accompanied an article in the quarterly magazine published by the Indiana Dental Association. The original image cropped off part of the top and one end of the sealed package, which set at an odd angle against a gradient background. B Plus C Communications removed all four components of the image from the … More…
Many new college graduates migrate to other parts of the country in search of job prospects that they either know or believe they cannot find elsewhere. Fewer college students opt for teaching careers. The resulting combination of trends, along with the aging teacher population and other factors, leaves many schools scrambling to fill their teaching … More…
The Indiana Dental Association represents the professional interests of the overwhelming majority of the state’s dentists. Its Annual Session presents continuing education, along with social events, in a hotel or resort venue. Although recent Annual Session marketing efforts haven’t used direct mail, B Plus C Communications has created an abundance of materials designed to connect … More…
The emerald ash borer first reached the United States in the 1990s, stowing away in wooden shipping crates bound for Michigan from China. In the emerald ash borer’s native habitat, many trees display natural immunity to it. Not so in the U.S., where thousands fall prey to the insect’s devastating effects every year. At historic … More…
This 501(c)(3) not-for-profit organization serving persons with disabilities needed a headquarters building that could bring all its staff together within the community they serve. To assist with fundraising efforts targeting the costs of designing and building the facility, B Plus C Communications created a brochure that told the organization’s unique story through the eyes and … More…
Nearly a decade after the events of September 11, 2001, the Port Authority of New York and New Jersey began accepting petitions from communities that wanted to develop local 9/11 memorials. Petitioners whose plans gained acceptance received Ground Zero artifacts to incorporate into their sites of remembrance. Indianapolis firefighter and paramedic Greg Hess, who had … More…